Looking at the culture on our campus, it is obvious that longboarding (a form of skateboard) is important to many of our students. We have learned that students are curious about where they can get a longboard when they first arrive at Eckerd. By identifying and establishing a relationship with a local company that crafts custom longboards, we are able to tap into that culture and build some excitement about something truly unique.
Local Longboard Company of St. Petersburg, Florida crafted two custom longboards bearing the Eckerd College and Local Longboard logos laser engraved in the deck of the boards. These boards were drawn at random from among the survey respondents. All students in attendance had the opportunity to win one of these boards, just for filling out our survey!